Why are we so focused on using our design and marketing
skills for nonprofit organizations? The answer is simple:
legacy. Logos change, marketing plans end, and messages
get redefined, but contributing to community impact through
graphic arts and marketing efforts produces a legacy that
extends beyond the timeliness of a campaign. Our commitment
is to strong communities and social justice, and to that
end we have chosen to use our talents and knowledge to benefit
the nonprofit community of Kansas City.
Our mission is to provide high quality, affordable marketing
and graphic design services that benefit nonprofit organizations
and strengthen their ability to impact the local community.
We do this through:
* Reasonable rates that work for limited budgets.
* Creative, professional layouts and design work.
* Innovative planning and concept development.
* Printing facilitation to further take the burden away from you.
* Risk-free estimates and bids to help you envision the
possibilities.
To ensure your satisfaction with our services, we have
an extensive process for creation and delivery of services.
Paramount to this process is our initial consultation in
which we sit with you to discuss your marketing goals. Here
is what our processes typically look like.
Concept and Planning Services: Of the
services we provide, our concept and planning services are
the most intricate. These services usually involve an initial
consultation to understand the of the organization and discuss
the leadership or board's vision for the organization's
image or growth; the development of an initial marketing
plan or campaign concept; adjustments to the intial plan
or concept according to the organization's feedback; presentation
of the plan [as necessary] to key stakeholders; and preparation
of sustainable documentation by which the organization can
carry forward its plan. The organization may then choose
to contract with us to carry out their marketing and promotional
plans for them. The process by which these services are
provided can vary in length, depth and involvement, but
always values the input of the organization and provides
the reasoning behind any marketing or promotional recommendations.
We also value the importance of measureable outcomes and
practical evaluation markers to help you feel confident
in the value of our services.
Copywriting and Editing Services: Our
copywriting services begin with an initial consultation
to discuss the project for which the text is needed and
to gather information and any instructions for the text.
We offer a two-proof process in copywriting that involves
a first draft and client editing process, followed by a
final draft. Additional proofing opportunities are available
upon client request.
Editing services involve a two-part process whereby 1.)
the client provides their draft of text and 2.) we edit
that text and return the final draft to the client.
Design Services: Our design services begin
with an initial consultation. Depending on the project desired,
this consultation might include a review of publications
your organization has put out previously, a discussion of
your current branding and image efforts, and a discussion
of timeline and art concepts. We offer a three-proof process
that typically includes 1.) a rough draft of initial design
concept(s), 2.) proof of second, more complete draft that
incorporates suggestions and/or comments, and 3.) a final
proof and editing process. Additional proofing opportunities
are available upon client request. Following the design
and proofing process, you may choose to contract with us
for production, or we can provide you the necessary files
for internal production or for you to use with your own
printing service.
Our professional
experience with marketing and design includes work with
faith-based organizations, national organizational headquarters,
small local nonprofits, youth development organizations
and community mobilizers. This diversity of experience enables
us to understand the unique challenges of various nonprofit
organizations and their constituencies.
In addition, a strong educational foundation lies beneath
the practical work experience that makes Jennifer Anthony
Consulting a strong asset to any organization. For more
information about our experience, check out our resume.
